Projection Mapping for Hotels and Hospitality
Enhance hotel spaces with projection mapping. Create memorable guest experiences in lobbies, event spaces, and rooms.
Hotels use projection mapping to create memorable guest experiences, enhance brand identity, and transform spaces for events.
Why Hotels Use Projection Mapping
Guest Experience: Create unique, Instagram-worthy moments that guests remember and share.
Brand Differentiation: Stand out in competitive markets with distinctive visual experiences.
Event Flexibility: Transform spaces for weddings, conferences, and special events.
Cost-Effective Updates: Change atmospheres without expensive renovations.
Common Applications
Lobby Displays: Welcome guests with dynamic lobby projections that reflect brand identity or local culture.
Event Spaces: Transform ballrooms and event spaces for weddings, conferences, and special occasions.
Restaurant and Bar Areas: Enhance dining and social spaces with ambient projections.
Exterior Facades: Project onto building exteriors for special events, holidays, or brand promotion.
Guest Room Experiences: Some hotels offer projection mapping in premium suites for unique experiences.
Design Considerations
Brand Alignment: Visuals should reflect and reinforce the hotel's brand identity and positioning.
Appropriate Tone: Match the sophistication level of the property—luxury hotels need refined visuals, boutique hotels can be more creative.
Cultural Sensitivity: For international hotels, ensure content respects local culture and sensibilities.
Guest Comfort: Ensure projections enhance rather than distract from the guest experience.
Technical Requirements
Reliability: Systems must run reliably 24/7 for permanent installations, or reliably for scheduled events.
Remote Management: Ability to update or control content remotely is valuable for hotel operations.
Multiple Zones: Hotels often need different content in different areas simultaneously.
Event Flexibility: Easy content updates for different events and occasions.
Implementation Strategies
Permanent Installations: Long-term installations in lobbies or common areas that run continuously.
Event-Based: Temporary setups for special events, conferences, or seasonal celebrations.
Hybrid Approach: Permanent infrastructure with easily changeable content for different occasions.
Best Practices
- Work with hotel staff to understand guest flow and viewing patterns
- Design content that works for both quick pass-through and longer viewing
- Consider maintenance and update requirements
- Ensure content aligns with hotel brand guidelines
Map Club provides the flexibility hotels need—create permanent installations or easily update content for events, all without expensive software licenses that eat into hospitality budgets.